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PRIVACY POLICY · RICE AWN LLC

Ruler: CM, MM & Inches

Last updated: November 11, 2026

Provider: Rice Awn LLC
Contact: contact@riceawn.com

Welcome to Ruler: CM, MM & Inches ("we", "our", or "the App"), developed and published by Rice Awn LLC. This policy explains how the Android and iOS versions of the App handle data, which services they use, and the choices available to you.

1. Measuring Features and Information We Do Not Request

The ruler and caliper features work offline. Ads, consent checks, analytics, and in-app purchases may use a network connection.

  • We do not ask for your name, email address, phone number, physical address, contacts, or photos to use the measuring features.
  • We do not request or use precise GPS location for measuring.
  • You do not need an account or sign-in to use the ruler or caliper.

Preferences such as theme, calibration, and ad-free status are stored on your device. The App does not upload those preferences to a server operated by us. Third-party services may collect the data described below.

2. Third-Party Services and Data Collection

A. Google AdMob (Android and iOS)

The App uses Google AdMob to show banner ads. Depending on consent and device settings, Google Mobile Ads may collect or process:

  • Identifiers: Device or app identifiers, including an advertising identifier when the platform permits access.
  • Approximate location: Derived from a network IP address; the App does not provide precise GPS location to AdMob.
  • Usage and advertising data: App interactions and ads shown or viewed, used to serve and measure third-party ads.
  • Diagnostics: Crash reports, performance data, and other technical diagnostics.

Google may link some of this data to a device and may use device identifiers with data from other apps or websites for advertising or measurement, subject to applicable consent and platform controls. See the Google Privacy Policy and how Google uses information from apps that use its services.

B. Google User Messaging Platform (Android and iOS)

App builds that include Google's User Messaging Platform (UMP) use it to check whether consent is required and to present privacy choices where applicable. UMP may process approximate location, interactions with its consent message, and performance data for this function. Those builds request ads only when UMP reports that they may do so. When UMP requires a privacy-options entry, you can reopen it from the App's Settings. Advertising partners may receive the applicable consent signals.

C. Firebase Analytics (supported Android builds; iOS version 1.0.7 and later)

App builds that include Firebase Analytics use it to understand app usage. Analytics collection is disabled at each launch and is enabled only when the App's regional consent check permits collection. When enabled, Firebase Analytics may collect an app-instance identifier, an advertising identifier where available and permitted, app launches, sessions, screen interactions, approximate location derived from a masked IP address, and in-app purchase events such as product ID, name, and price. We do not assign an account or sign-in ID to Firebase Analytics. The App has no account-creation or sign-in feature. See the Google Analytics privacy information.

D. In-App Purchases

The optional "Remove Ads" purchase is processed by Google Play Billing on Android and Apple StoreKit on iOS. The relevant store handles payment details; we do not receive your payment card number, bank details, or billing address. The App checks purchase status to unlock the ad-free feature. On Android, Google Play provides a purchase token for acknowledgement. On iOS, StoreKit verifies the transaction and current entitlement on the device. In builds that include Firebase Analytics, purchase events may also be received by Firebase Analytics as described above. Unity Ads' handling of purchase history in applicable Android builds is described below.

E. Unity Ads mediation (Android builds that include Unity Ads)

The Android App may serve banner ads from Unity Ads through Google AdMob mediation. Unity Ads may collect and share approximate location, user and device identifiers, purchase history, interactions within advertisements, and technical diagnostics. Depending on the data type, these data are used for advertising and marketing, analytics, app functionality, fraud prevention, security, and compliance. Unity's disclosure states that it does not collect precise location, names, email addresses, phone numbers, contacts, or payment-card details through this SDK. Our App does not send calibration measurements or personal contact details to Unity Ads. Advertising collection and use depend on applicable consent and platform controls. See the Unity Ads privacy information and Unity Privacy Policy.

3. Platform Permissions

On Android, android.permission.INTERNET allows ads and Google Play Billing to communicate with their services, and android.permission.ACCESS_NETWORK_STATE allows the App to check network availability. The iOS measuring features do not request access to contacts, photos, or precise location.

4. Children's Privacy

The App is intended for general audiences and is not directed at children under 13. We do not knowingly request personal information from children. If you believe a child has provided personal information through the App, please contact us using the address below.

5. Privacy Choices

Where required, Android and iOS builds that include UMP present its consent message before requesting ads. When the privacy-options entry is available in the App's Settings, you can use it to revisit those choices. You can also manage advertising settings through your device's controls, including Android: Settings → Google → Ads and iOS: Settings → Privacy & Security → Tracking. The available choices may differ by region and platform.

6. Changes to This Privacy Policy

We may update this policy as the App changes. Updates will be posted here with a revised "Last updated" date.

7. Contact Us

If you have questions about this policy, contact:

Need a hand?

contact@riceawn.com